Blu Atlas Review: Men’s Favorite Skincare Brand

Blu Atlas is a men’s skincare brand that seems to be getting all the hype these days. In this review, we dive into what the brand offers and discover why it’s men’s favorite skincare brand.

What Is Blu Atlas?

Blu Atlas is a brand that produces premium men’s skincare products. Their science-backed formulas are designed to give men a luxurious grooming experience by taking excellent care of their skin. The brand doesn’t stop at skincare, though – Blu Atlas also has an intoxicating cologne, plus high-quality hair and beard products. If Blu Atlas’ mission is to make skincare more accessible and enjoyable for men, they’ve certainly succeeded!

In the next section, we’ll go into more depth, exploring what makes this brand special, and who can benefit the most from Blu Atlas products.

Blu Atlas Overview

What makes this brand tick? What does it offer, and what sets it apart from the crowd?

Are Blu Atlas Products Vegan?

Yes, Blu Atlas offers products that are completely vegan and cruelty-free, meaning that no animals were affected to create these products. That makes them a great option for vegans and those who are conscious of their impact on the world. This environmentally conscientious stance sets the brand apart from many other top-name men’s skincare brands.

Are Blu Atlas Products Made From Natural Ingredients?

Clean formulas are Blu Atlas’ claim to fame. Their products comprise 96-100% naturally derived ingredients, meaning that what you’re putting on your skin comes from plants, minerals and fruits. This is important, as clean formulas are free from harmful chemicals that can trigger reactions in your skin.

Blu Atlas products are incredibly gentle, supporting your skin to reach its full potential without causing damage along the way. If you’ve tried natural skincare products, you know that they simply work better. This focus on clean formulas is another defining feature of the Blu Atlas brand, as many of the most popular skincare brands sneak artificial ingredients into their formulas.

Are Blu Atlas Products Safe for Sensitive Skin?

Yes, Blu Atlas products are safe, even for men with sensitive skin. The key for men with sensitive skin isn’t just what’s in the formulas; it’s what isn’t in them. In the case of Blu Atlas, that means no parabens, which are chemical preservatives that are known to cause allergic reactions, especially in those with eczema or psoriasis. You won’t find phthalates in Blu Atlas formulas either, as these ingredients are endocrine disruptors that can knock your hormones out of whack and leave you with long-term health issues. Men with sensitive skin will be happy to learn that Blu Atlas products don’t contain sulfates, as these harsh surfactants often cause redness, itching and other irritation.

If your skin tends to overreact, you’ll want to try Blu Atlas skincare products, especially the unscented ones, although the brand uses natural fragrance, which is known to be less irritating than artificial fragrance.

Are Blu Atlas Products Scented?

Many of the brand’s skincare products, like the cleanser, moisturizer and exfoliating scrub, come in three different scent options. If scented products aren’t your thing, you can choose the unscented versions. If you prefer your products to have an appealing scent, however, opt for either classic or coconut apricot.

The classic scent is herbaceous and masculine, while still smelling clean and fresh. It’s a great pick-me-up scent, and layers incredibly well with the brand’s energizing cologne, Atlantis. The coconut apricot is light, fresh and tropical, with a hint of sweetness.

The best part about the Blu Atlas scents is that they’re naturally derived, meaning you can avoid the irritation and the lingering chemical aftertaste that often accompanies artificial fragrances.

Are Blu Atlas Products Rooted in Science?

When you hear of natural skincare products, sometimes you can’t help but wonder if they’re effective. With Blu Atlas, you can be confident that each product you use is backed by science. In no small part, that is due to the brand’s medical advisory board, a group of accomplished dermatologists who provide input to Blu Atlas. These well-established dermatologists make available the expertise necessary to create products that actually support healthy skin. Each Blu Atlas formula has been thoroughly tested to ensure safety and efficacy.

Where Are Blu Atlas Products Produced?

Blu Atlas products are created right here in the United States – in New York City, to be exact! It’s always great to support brands that make their products in-country.

Who Are Blu Atlas Products For?

One major plus of the Blu Atlas products on this list is that they will work for men of all skin types. They’re safe for normal, dry, combination, oily and sensitive skin. These products are so effective and gentle that you’ll probably find the women in your household using them, too.

Basically, Blu Atlas products are for those who want to treat their skin to great, natural care, boosting overall skin health while fighting off signs of aging. The brand expertly combines luxury with value, providing high-end products that are still accessible for most budgets.

Blu Atlas Product Highlights

To give you a better sense of why this is men’s favorite skincare brand, let’s take a look at some Blu Atlas products.

Volcanic Ash Face Cleanser

If there’s one skincare product that belongs in every man’s bathroom, it’s a face wash. This is your chance to scrub off all the dirt and oil that build up in your pores throughout the day. This face wash also allows nourishing ingredients to seep into the skin, delivering benefits that will help fight off common skin issues and signs of aging.

What’s so great about this Volcanic Ash Cleanser is that it’s for everyone. Whether your skin is sandpaper dry or a little too shiny (or anywhere in between), this wash cleanses and restores balance. It’s made of 98% naturally derived ingredients, including volcanic ash, which soaks up sebum and attracts impurities to ensure cleaner pores. It also contains lactobacillus ferment filtrate, which soothes skin by supporting its microbiome; pomegranate seed oil for antioxidant protection; and glycerin for moisture.

The wash, which comes in either classic, coconut apricot or unscented versions, is an outstanding product to use daily. It has a satisfying gel-like texture and leaves skin healthy and resilient.

Purifying Face Mask

When you want an indulgent skincare experience, opt for this Purifying Face Mask, which consists of a whopping 99% clean ingredients. The best part about using a face mask for skincare isn’t the long-term benefits you get out of it (face masks sit on your skin longer, giving the ingredients more time to get to work), but the ritual. Once a week, slather this bad boy on your face and then sit on the couch with your feet up, scrolling through videos. Be intentional about giving yourself some extra care – you’ll feel so good!

Kaolin clay is one secret to this face mask, as its small particles attract excess oil and lift dirt and buildup from your pores. Goji berry (a superfood) is also in this face mask, treating breakouts and encouraging collagen production with a whole host of vitamins and minerals. Algae delivers antioxidants to combat aging, and moringa seed oil provides a hefty dose of fatty acids.

This face mask is representative of the whole idea behind Blu Atlas – that premium skincare should be accessible for men, and should not just work well, but feel good!

Shaving Cream and Aftershave

So many shaving creams and aftershaves are chock-full of harsh ingredients that dry out skin and contribute to issues like razor burn, which is why it’s such a relief that the Blu Atlas products address these issues head-on. Both products are extremely soothing and formulated to give you a close, comfortable shave and a quick recovery. Perhaps the best part is that you can buy both products together in a bundle along with the Blu Atlas Face Moisturizer: shaving routine sorted!

The brand’s shave cream gives you gentle, effective protection rather than a mountain of foaming lather, so you can get that contoured shave while still protecting skin. It contains oat bran extract to fight inflammation, vitamin E to expedite skin healing and aloe vera to condition skin so it’s less irritated when shaved. The appealing classic scent of this product enhances the overall experience.

Following a shave, your skin is ultra-sensitive and vulnerable, which is why you should follow up with an aftershave. The Blu Atlas aftershave uses natural ingredients that are recognized as skin soothers to ensure palpable relief. These include aloe for instant calm, rose flower water to target puffiness, oat kernel meal to protect and get rid of redness, and sweet almond oil for extra protection. Unlike most commercial aftershaves, which are based on alcohol and can be drying, the Blu Atlas aftershave comes in a creamy formula, ensuring your skin’s well-being.

Eye Stick

The skin around your eyes is probably the most vulnerable on your entire face, so it needs the most TLC. That’s especially true if you’re prone to under-eye bags, dark circles or wrinkles. The Blu Atlas Restorative Eye Stick is loaded with nutrients that take excellent care of that sensitive skin, ensuring your eyes look healthier and brighter, and making it seem as though you’ve had a great night’s sleep, even if that’s not the case.

Rose flower water is an important element of the Restorative Eye Stick, treating puffiness with vitamin C and phenolics. Ascorbic acid delivers another potent dose of vitamin C to increase collagen production and fill in those fine lines, coffee protects skin from damage, and algae provides crucial nutrients.

Because this is a Blu Atlas product, you know it’s going to be all about the experience, and not just the clean formula. That’s why this eye stick uses a metal roller ball to distribute the product across your skin, providing cool relief that feels so good in the mornings. You’ll want to keep this eye stick on hand at all times. If your eyes look rested and healthy, the rest of your face will, too!

Body Lotion

Blu Atlas doesn’t just take care of the skin on your face. Body lotion is another essential product that everyone should own, as daily use can help the normally neglected skin feel soft and smooth, and look refreshed. This is especially important in the winter, and for those who live in dry climates.

Shea butter drives this formula, giving skin the fatty acids, antioxidants and the vitamins it needs to thrive. It works in tandem with jojoba oil to impart moisture. Jojoba has a texture similar to your skin’s sebum, which means that it can trick your skin into thinking it’s already produced enough. A great trick for those with bacne! Squalane keeps skin moisturized through the day and night, and Fucus vesiculosus (seaweed) extract improves skin’s texture.

The body lotion from Blu Atlas comes in three awesome scent options, so take your pick (or, even better, try them all). This is a product that will fit seamlessly into your daily grooming routine.

Blu Atlas Reviews

Don’t just take our word for it – let’s see what the reviews have to say! This brand has already appeared in plenty of trusted publications, which commend Blu Atlas for their high-quality products. Here is what ordinary users are saying:

On TrustPilot, Blu Atlas gets 4.6 stars, with reviewers talking up specific products and the brand in general. Several mention the brand’s stellar customer service, with one saying: “I’ve truly never had such fantastic, fast-acting customer service from an online retailer, and was blown away. Highly professional, courteous, and prompt.” Other reviews comment specifically on the scents of the products, with one calling them “incredible.” A delighted customer says: “Not only did it smell absolutely fabulous, it also did not affect my skin at all. I have very sensitive skin and eczema and being able to use these products and not have a reaction has been great!”

Let’s zoom in on specific products to see how they stack up.

The face cleanser gets dozens of five-star reviews, as men note how their skin has visibly improved with regular use. One reviewer in particular mentioned that he was searching for a product that fit his active lifestyle: “I’ve been looking for a face wash that is conducive to that lifestyle, more specifically the dry and irritated skin that I sometimes get when using other face washes. Since I’ve been using this face wash, my face has been extremely clear.”

Another mentions that he’s stopped seeing blemishes, and yet another says: “I’ve never used face wash before, and I can’t ever imagine trying other cleansers. My skin looks and feels soft and clean after each use.”

What’s the point of using skincare products if they don’t make you feel better inside and out? As one reviewer puts it: “Finally I feel more confident in my skin now that I have a face mask that’s actually clearing the dirt and grime from the pores out.” Another loves the whole face mask experience, saying: “I feel like I’m at a spa when I use this mask. It’s so calming, 10/10.”

When it comes to the shave cream, it’s all about the experience, too. One man raves: “Wow, the silky soft and pleasant scent of this shave cream makes shaving an actual pleasure.” Another talks about having struggled with skin issues when using other products before the Blu Atlas aftershave: “I used to use an aftershave from Gillette, and then Harry’s, but was always getting irritation and acne. Tried this aftershave from Blu Atlas and no more irritation, it’s great. Goes on light and easy.” Several reviewers call this the “best after shave I’ve ever used.” That’s some high praise!

The eye stick gets similar acclaim, with one reviewer saying: “I've struggled with eye puffiness since I was a teen and have tried a lot of different eye sticks in that time. This is definitely the best I've ever tried, and honestly the only one that has worked – and right away!” Men also love how the eye stick doesn’t irritate skin at all, and works great on all kinds of issues. One says: “I have pretty sunken eyes which accentuates the eye bags and dark spots that I get to make them really obvious. Often the darkness or eye bags felt unavoidable even with good sleep, but once I started using the Eye Stick, they’re hardly there.”

No matter the product from the Blu Atlas lineup, it seems men can’t get enough of it. Many laud the brand for its natural formulas that don’t upset sensitive skin, and there are plenty of videos and before-and-after shots to help you understand just how effective these products are.

How Blu Atlas Compares to Other Popular Skincare Brands

To understand why this is men’s favorite skincare brand, you have to understand how it compares to other popular brands on the market. We’ve chosen a few of the most popular skincare brands out there to see what makes Blu Atlas stand out.

Le Labo

This apothecary-style brand has become a cult favorite thanks to great scents and luxurious skincare. When compared with Blu Atlas, however, it mostly falls flat. Like Blu Atlas, Le Labo is vegan and cruelty-free, but their formulas often contain sulfates and artificial fragrances, ingredients notorious for irritating sensitive (and even nonsensitive) skin. Because Le Labo’s products are often made to order, they don’t accept returns, unlike Blu Atlas, which offers a money-back guarantee.

Every Man Jack

Every Man Jack tries to use clean ingredients and create affordable, straightforward products for men. They claim that most of their products are vegan, but not all meet that standard. The brand is certified cruelty-free, however. While they don’t use sodium lauryl sulfate, the brand does sneak other sulfates into their formulas, and although Every Man Jack tries to use as many naturally derived ingredients as possible, they don’t quite meet the Blu Atlas standard of 96-100%. The main difference between the two brands is that Every Man Jack often turns to artificial fragrance, which can dry out and irritate skin.

Kiehl’s

Kiehl’s has been around forever, and has consistently dominated the men’s skincare scene. Upon closer inspection, however, the brand’s products are far from “clean,” and they don’t offer a lot of vegan options. Among the harmful ingredients in Kiehl’s formulas are chemical sunscreens; TEA, which can bother skin and eyes; and parabens, which have been linked to serious health issues. The worst part about the brand, in our opinion, is that they’re not cruelty-free, meaning their products may be tested on animals. At least Kiehl’s also comes through on a money-back guarantee.

Jaxon Lane

Jaxon Lane has had several products take off in popularity, as the brand creates skincare items especially for men. The brand is vegan, cruelty-free and a favorite among men. When compared to Blu Atlas, however, there are some notable differences. Jaxon Lane often spikes their formulas with artificial fragrances, which can be irritating for the skin. While the brand uses several clean ingredients in their formulas, they also turn to chemicals and can’t claim to have formulas with 96-100% natural ingredients like Blu Atlas.

Jack Black

Jack Black has earned a name for itself in men’s skincare, earning many loyal customers. The brand is similar to Blu Atlas in some ways, but differs in a few other important ways. They are not cruelty-free, for example, and while most of their products are vegan, not all of them are, meaning the brand has a negative impact on other living beings. Many of the brand’s formulas are clean, but some get a “moderate hazard” rating on the EWG Skin Deep site, meaning that a few ingredients in these formulas may not be safe for all, or good for the environment. At least the brand does have a 100% satisfaction guarantee, just like Blu Atlas!

Why Is Blu Atlas Men’s Favorite Skincare Brand?

Let’s do a little recap of why we believe the brand has earned this title. With all the popular skincare brands out there, along with the relatively new availability of high-quality skincare products for men, it can be hard to cut through all the noise and understand why brands have garnered so much hype.

In Blu Atlas’ case, the brand is simply doing things right, and their medical advisory board of high-level dermatologists sees to that. Blu Atlas is vegan and cruelty-free, and uses up to 100% natural ingredients to develop their products. Instead of relying on artificial fragrances, Blu Atlas uses natural fragrances.

We touched on this earlier, but it is worth mentioning again that the brand has excellent customer service, with a response team ready to field your questions and a quiz that helps match you to the products you’re best suited for. You can also use a subscription service for their products to save a little extra cash, or you can buy them in bundles to sample the best the brand has to offer.

We’ve highlighted several of the brand’s products so that you can get a sense of what they have to offer. However, in addition, you’ll find things like body wash, an exfoliating scrub and a vitamin C serum to benefit any kind of skin and routine!

To ensure our review process was thorough, we went right to the source, sifting through reviews to find out what users really think about the brand’s products. The consensus is that the brand has plenty of loyal users thanks to their gentle formulas that produce results and go easy on sensitive skin. Many users also liked the glass bottles that Blu Atlas products come in. There’s something so satisfying about those apothecary-style jars.

We also compared Blu Atlas to the other big names in men’s skincare to show you how this brand stacks up. While lots of other brands claim clean, vegan formulas and great customer service, Blu Atlas was the only one that checked every box, including formulas made of 96% naturally derived ingredients, a money-back guarantee and cruelty-free status.

We’re die-hard Blu Atlas fans, and we’re sure you will be, too!